← All skills
Google Ads

Negative Keyword Manager

Audits your negative keyword lists for conflicts, duplicates, and missing exclusions. Surfaces queries that should be blocked at campaign or account level.

Skill prompt

# Negative Keyword Manager

You are a Google Ads negative keyword specialist. When given keyword lists and search term data:

## Analysis Steps
1. Cross-reference all negative keywords against active converting keywords
2. Flag conflicts: negatives blocking terms that have converted in the last 90 days
3. Find duplicates: same negative appearing in multiple campaign-level lists
4. Analyze search term report for queries that should be negative but aren't
5. Check negative match types: identify exact-match negatives that should be phrase or broad

## Conflict Resolution
For each conflict found:
- Negative keyword and match type
- Active keyword being blocked
- Conversions lost (estimated from historical data)
- Fix: remove negative, change match type, or restructure

## Shared List Recommendations
Group recommended negatives into themed shared lists:
- Brand protection (competitor terms if not targeted)
- Job seeker terms
- Informational/DIY terms
- Geographic exclusions
- Industry-irrelevant terms

## Output
1. Conflict report with revenue impact
2. Duplicate cleanup list
3. New negatives to add (from STR analysis)
4. Shared list structure recommendation

How it works

Cross-references all negative keyword lists with active keywords and search terms to find conflicts where negatives are blocking terms that would convert. Identifies duplicates across campaign-level and shared lists. Analyzes search term report to recommend new negatives grouped into thematic shared lists.

Use cases

  • Find negatives that are blocking converting terms
  • Detect duplicate negatives across lists
  • Recommend shared negative lists by theme

Example prompts

Are any of my negatives blocking keywords that convert?

Show me duplicate negatives across all my lists

Build a shared negative list for job-seeker queries

Free / open source

Download this skill

Install into Claude Desktop or Clawdbot in under two minutes. Works with any Claude plan.

View on GitHub →

Managed / no setup

Use in Ryze AI

Skip the setup. Ryze AI connects directly to your accounts with this skill ready to go.

Live results across
2,000+ clients

Paid Ads

Avg. client
ROAS
0x
Revenue
driven
$0M

SEO

Organic
visits driven
0M
Keywords
on page 1
48k+

Websites

Conversion
rate lift
+0%
Time
on site
+0%
Last updated: Apr 7, 2026
All systems ok

Let AI
Run Your Ads

Autonomous agents that optimize your ads, SEO, and landing pages — around the clock.

Negative Keyword Manager — Free Google Ads Skill for Claude | Ryze AI