4 Ryze AI Prompts That Replace
Your Entire Meta Lead Gen Reporting Stack

Meta Ads Account Audit (inside report tag)
The report is for the Meta Ads account name [Account Name] (ID: [Account ID]) covering the period Last 30 days.
Global rule for every section inside Actions tag: before any table, show 1-3 issues. For each issue clearly separate the problem and the solution. Each issue should say what is wrong, why it hurts, and exactly what to fix. Tables max 6 rows. Always use real numbers in tables.
Here is exactly how to produce the report:
Key Metrics Snapshot (inside analytics tag)
Show Spend, Leads, CPL, CPM each with week-over-week change with WoW text at last. Do not explain. Just show metrics for KPI cards.
(Inside Actions tag)

Tracking and Signal Health
Audit pixel events, CAPI setup, EMQ scores, attribution windows, and iOS vs Android delivery split. Flag signal gaps that hurt optimization. Include a table with events, pixel vs CAPI coverage, EMQ score, and fixes.

(Inside Actions tag)
2. Account Structure and Objectives
Audit campaign architecture and objectives. Flag wrong campaign objectives for lead gen, CBO vs ABO problems, ad set fragmentation, learning phase issues, Advantage+ setup, budget distribution waste. Include a table with each active campaign showing objective, bid strategy, budget, weekly leads, CPL, days in learning, and issues.
(Inside Actions tag)
3. Audience Efficiency
Audit audience overlap and targeting waste. Flag high overlap pairs, missing exclusions, LAL source quality, broad vs targeted efficiency, audience saturation. Include a table with audience performance and actions.
(Inside Actions tag)
4. Creative Saturation
Audit creative fatigue signals. Flag frequency decay, CTR drops, CPM inflation on fatigued creatives, rotation gaps. Include a table with creative, days active, frequency, CTR trend, CPM trend, and status (Fresh, Rotate Soon, Kill Now).
(Inside Actions tag)
5. Placement and Delivery
Audit placement performance across Feed, Stories, Reels, Audience Network, Messenger. Flag waste placements and device gaps. Include a table with placement, spend share, CTR, CPL, CPM, and action.
(Inside Actions tag)
6. Scaling Blockers
Audit what is preventing growth. Flag budget caps on winners, learning phase resets, audience saturation, CPM inflation, bid strategy constraints, creative testing velocity. Include a table with campaigns, constraints, and scale opportunity.
(Inside Actions tag)
7. Other Issues
Any material issues not covered above. Only include if real findings exist.

Meta Weekly Performance Report (inside report tag)
The report is for the Meta Ads account name [Account Name] (ID: [Account ID]) covering this week vs prior week.
Global rule for every section inside Actions tag: before any table, show 1-3 issues. For each issue clearly separate the problem and the solution. Each issue should say what is wrong, why it hurts, and exactly what to fix. Tables max 6 rows.
Here is exactly how to produce the report:
Key Metrics Snapshot (inside analytics tag)
Show Spend, Leads, CPL, CPM each with week-over-week change with WoW text at last. Do not explain. Just show metrics for KPI cards.
What Changed This Week
Identify the top 3-5 changes from the previous week. One clear sentence per change with the metric and delta. Keep it factual.
(Inside Actions tag)

Campaign Performance
Show every active campaign with this week vs last week performance. Include a table with campaign, spend, leads, CPL, CPM, frequency, WoW CPL change, and action.

(Inside Actions tag)
2. Creative Performance
Flag top 3 winners and bottom 3 losers this week. Include a table with creative, spend, leads, CTR, CPL, WoW change, and action (Scale, Maintain, Rotate, Kill).
(Inside Actions tag)
3. Issues and Actions
Identify 3 urgent issues that need attention this week. Each issue should say what is wrong with specific numbers, why it hurts, and what to do about it.

Meta Creative Performance Report (inside report tag)
The report is for the Meta Ads account name [Account Name] (ID: [Account ID]) covering the period Last 30 days.
Global rule for every section inside Actions tag: before any table, show 1-3 issues. For each issue clearly separate the problem and the solution. Each issue should say what is wrong, why it hurts, and exactly what to fix. Tables max 6 rows.
Here is exactly how to produce the report:
Key Metrics Snapshot (inside analytics tag)
Show Spend, Leads, CPL, CTR each with week-over-week change with WoW text at last. Do not explain. Just show metrics for KPI cards.
(Inside Actions tag)

Creative Rankings
Rank all active creatives by CPL and lead volume. Include a table with creative name, type, spend, impressions, CTR, CPL, leads, performance tier (Winner, Keeper, Test, Kill), and action.

(Inside Actions tag)
2. Format Analysis
Audit performance by creative format (static, video, carousel, UGC). Flag which formats are efficient and which are wasting budget. Include a table with format, spend, budget share, CTR, CVR, CPL, and recommended budget shift.
(Inside Actions tag)
3. Video Performance
Audit video creative metrics. Flag low hook rates and poor hold rates. Include a table with video creative, hook rate (3-second views divided by impressions), hold rate (ThruPlay divided by 3-second views), CTR, CPL, and action.
(Inside Actions tag)
4. Winners vs Losers
Explain what winning creatives have in common (hooks, angles, CTAs, visuals), why losers are underperforming, and what to test next. Include a table for top 5 winners with key success element and scale opportunity. Include a table for bottom 5 losers with failure reason and action.
(Inside Actions tag)
5. Other Issues
Any material issues not covered above. Only include if real findings exist.

Meta Lead Quality and Funnel Analysis (inside report tag)
The report is for the Meta Ads account name [Account Name] (ID: [Account ID]) covering the period Last 30 days.
This report works with whatever downstream data is available. If CRM data with SQL and opportunity stages is available, use it. If only on-platform lead data is available, analyze quality using proxy signals: cost per lead, lead form completion rate, lead to contact rate, and any available offline events.
Global rule for every section inside Actions tag: before any table, show 1-3 issues. For each issue clearly separate the problem and the solution. Each issue should say what is wrong, why it hurts, and exactly what to fix. Tables max 6 rows. Always use real numbers in tables.
Here is exactly how to produce the report:
Key Metrics Snapshot (inside analytics tag)
Show Leads, CPL, Lead to SQL rate (if available), Cost per SQL (if available) each with week-over-week change with WoW text at last. If downstream data is not available, show Leads, CPL, CTR, CPM instead. Do not explain. Just show metrics for KPI cards.
(Inside Actions tag)

Funnel Conversion Rates
Audit the full funnel using whatever stages are available. Flag where the biggest drop-offs are. Include a table with funnel stage, volume, conversion rate to next stage, and cost per stage.

(Inside Actions tag)
2. Campaign Quality Score
Rank campaigns by downstream quality, not just CPL. A campaign with cheap leads that never convert is worse than expensive leads that close. Include a table with campaign, leads, CPL, quality metric (SQL rate or contact rate or form completion rate), cost per quality lead, and action.
(Inside Actions tag)
3. Audience Quality
Audit which audience types produce real pipeline vs junk leads. Include a table with audience type, leads, CPL, quality metric, cost per quality lead, and action.
(Inside Actions tag)
4. Creative Quality
Audit which creatives drive quality leads vs volume-only leads. Flag creatives with high lead volume but low quality signals. Include a table with creative, leads, CPL, quality metric, cost per quality lead, and action.
(Inside Actions tag)
5. Lead Form and Landing Page Analysis
Audit form performance. Flag high abandonment, missing qualification questions, instant forms vs website comparison. Include a table with form or landing page, leads, CPL, completion rate, quality signal, and fix.
(Inside Actions tag)
6. Other Issues
Any material issues not covered above. Only include if real findings exist.